Dec 16, 2024
Choose What Not to Do
Great decisions hinge on trade-offs. Success isn’t about doing everything - it’s about choosing what not to do. Feature prioritisation proves this.
The best strategies thrive on deliberate sacrifices.
- Apple dropped keyboards for the iPhone's sleek touchscreen, sparking a revolution.
- Tesla's Model 3 focused on affordability and range, skipping luxury extras to meet customer needs.
- Amazon sacrificed short-term profits for rapid delivery, reshaping e-commerce with convenience.
The best strategies thrive on deliberate sacrifices.
About Max Antonov
I’m Max - father of two, Product Director and Product Coach.
I write about leadership, product management and whatever else is on my mind.
Feel free to reach out at [email protected]
