Feb 26, 2025

Strategies evolve in action

No one starts with a perfect strategy. That's just not how it works.

You set a few goals, spot the obvious roadblocks and take your first steps. How about the rest you might ask? You figure it out along the way. Just keep an eye on the market and overall trends and adjust your strategy as needed. And yeah, unexpected problems will pop up. That's normal though. They aren't failures - just part of the process. Every setback teaches you something.

A plan points you in the right direction, but real clarity comes from doing the work. The teams that adapt, adjust, and keep moving - especially when things feel uncertain - are the ones that make real progress.

So don't wait for the “perfect” plan. Just start. You'll get there.
Strategy: Planning vs Doing
About Max Antonov
I’m Max, a father of two, Product Director & Product Coach from Sydney. I write about leadership, product management and life.
Feel free to reach out: [email protected].
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