I’m Max, a father of two, Product Director & Product Coach from Sydney. I write about leadership, product management and life.
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  1. Jan 2, 2025

    Leadership Doesn’t Need an App

    You don't need a fancy tool to manage your team.

    Complex software won't fix miscommunication or misalignment. Tools often distract, leading to over-documentation, micromanagement and wasted focus on processes over outcomes.

    Management is clarity. Set expectations, align on what's important and build trust with open, honest conversations. Keep the focus where it belongs - on the work itself.

  2. Dec 28, 2024

    Cultivate and Cut

    Leadership thrives on creating fertile ground for growth. The right conditions allow potential to flourish, much like farming.

    Not every seed yields the harvest you expect. Some turn out to be weeds, others the wrong crop for the soil. Identifying and addressing those misfits is just as critical as nurturing the right ones. Leadership isn't just about cultivating - it's about culling when necessary.

    Growth depends on balance. The wrong elements choke the good ones but thoughtful pruning strengthens the whole.

    What's going on here? V6

  3. Dec 17, 2024

    Leading Without a Crowd

    A leader's journey starts alone.

    Leadership needs the courage to push boundaries and challenge norms. It feels great and is fulfilling and, at the same time, isolating.

    When driving change, the slow pace of buy-in or lack of immediate support can feel like standing alone. But that solitude is a marker of progress. This is how it should feel at first.

    That's when you need patience. You are just creating space for others to join when they are ready. They just need time to process.

    Feeling lonely as a leader isn't failure. Every great idea starts with someone bold enough to stand alone until others see the path forward.

    Leadership is standing alone long enough for others to see the path forward

  4. Dec 13, 2024

    Step Back to Lead

    Good managers know when to step back.

    Intervening too often stifles creativity, ownership and morale. Teams thrive when leaders provide clear direction, trust their abilities and give them space to execute. Micromanagement creates bottlenecks, while autonomy pushes innovation and accountability.

    The best work happens when leaders empower, not overshadow.

  5. Dec 12, 2024

    Leaders thrive on connection. Taking time to engage with teams builds trust and fuels collaboration.

    The risk lies in misreading commitment. Valuing late nights over outcomes sends the wrong message, tying effectiveness to hours rather than impact.

    Great leadership doesn't trade presence for results. It inspires through balance and focus.

    One of the smartest things the new CEO did was start an “open door” policy. His version of that was walking around and getting to know people, but also inviting anyone and everyone to stop by his office after 4 p.m. to talk; there was no agenda. He let them know that he would stay as late as necessary if they wanted to chat. Many nights he didn't leave the office until 8 or 9 p.m.

    David Rohlander, The CEO Code

  6. Dec 9, 2024

    Shared Slipups

    Mistakes teach faster than manuals. But only if they're visible. And shared before they sit quietly and start to build up.

    When a leader owns a mistake in front of their team, something powerful happens. The room relaxes. People stop pretending everything is perfect. They stop tiptoeing. It sends a message that trying, failing and learning is part of the job - not a threat to it.

    Most teams don't freeze from lack of skill. They freeze from fear. Fear of saying the wrong thing. Fear of trying something new. Fear of being the only one who didn't get it right. But when a leader steps up and says, “Here's what I got wrong, here's what I learned and here's what I'm changing,” that fear starts to fade.

    Because the next time something goes sideways, there's no hiding. You've already shown how it's done - how to take ownership, how to bounce back.

    But don't overdo it. This isn't about dumping your insecurities on your team or confessing every minor wobble. It's not a therapy session. Oversharing makes people uneasy.

    So keep it simple. Share what's useful. Wrap it in action. Frame the mistake as a lesson, not a spiral. Make it clear you're learning faster than before - and pulling the team forward with you.

    Mistakes teach faster than manuals. But only if they're visible

  7. Dec 7, 2024

    Think Like a Farmer

    I can't recall where I found this picture, but it's such an interesting analogy. Leadership is like farming - nurture the right conditions and growth will follow.

    That said, sometimes you end up with the wrong crops or weeds mistaken for crops and it's just as important to weed those out.

    Great leaders think like a farmer

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