Apr 29, 2025
You check what you have, pick a direction and go.
Three months later something doesn't add up. A number that should be moving isn't. Or someone says something in a customer call that keeps coming back.
You couldn't have seen it from where you were standing.
Every team gets some wrong. The question is how many weeks it takes to admit so.
The teams that do it well can say 'I think we called this wrong' in a standup and be on to something else by Friday. Most teams make that sentence so hard and so expensive to say that people are scared of it.
But the reality is that clarity comes after the leap and almost never before.
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I'm a father of 3 from Sydney, a product and technology leader. I write about leadership, product management, technology and the messy reality of making work work.
I'm currently building and experimenting with a mildly alarming number of things. I also work as a fractional product leader, stepping in where the founder or CEO is still carrying product decisions on their own, and offer 1:1 product leadership coaching for senior PMs and emerging product leaders. I founded SoundingBoard, practical peer exchange for product people. Connect via LinkedIn, or follow me on X.
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