When a Product Manager gets comfortable with predictability - hitting deadlines and running smooth sprints - they sometimes find themselves locked into what's safe, just keeping the engine running and staying in the comfort zone.
But stay predictable long enough, and you'll wake up realising you've managed projects, not built products.
Strategy isn't meant to be safe. It's messy, foggy and uncertain, especially now when everything moves fast in the AI era. Everyone's asking the same hard question: what should we do next?
Strategic PMs make bets - even when those bets don't yet have full executive backing.
Want to level up? Get comfortable being uncomfortable.