Dec 11, 2024
More Than Just ICE
Feature prioritisation isn’t always about frameworks like ICE (Impact, Confidence, Effort), Kano or MoSCoW.
Sometimes, it’s about building momentum - creating buzz, lifting your team’s morale, staying ahead of competitors or even strengthening internal relationships.
The challenge is finding the balance between chasing these quick wins and staying true to your long-term vision.
Sometimes, it’s about building momentum - creating buzz, lifting your team’s morale, staying ahead of competitors or even strengthening internal relationships.
The challenge is finding the balance between chasing these quick wins and staying true to your long-term vision.
About Max Antonov
I’m Max, a father of two, Product Director & Product Coach from Sydney. I write about leadership, product management,
business
and life.
Feel free to reach out: [email protected].
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