Apr 4, 2025
AI won't replace Product Managers. But it will expose the ones who never should've had the job.
PMs who survive on vibe, templates and Jira tickets are already being outpaced. AI does what they do. But faster, cheaper and with better spelling.
AI is forcing PMs to evolve from backlog babysitters into strategic operators.
No more hiding behind status updates or pretending roadmapping is vision. AI writes specs. It cleans up research notes. It summarises meetings and drafts Jira tickets before the devs have logged off. If that's your whole job, start sweating.
But if you're the kind of PM who shapes bets, sharpens focus and asks better questions -you're not replaceable. You're rare.
Only sharp PMs know which bets to place, when to double down and when to walk away.
AI won't take your job. But a better PM using AI will.
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I'm a father of 3 from Sydney, a Product Director and a Product Coach. I write about leadership, product management and the messy reality of making work work.
I'm currently building and experimenting with a mildly alarming number of things.
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