Jan 26, 2025
Start Ugly
Struggling to write? Shrink the task.
Blog post too much? Write a tweet.
Tweet too hard? Write a sentence.
Sentence still suck? Write a shit one.
Start small. Start ugly. Start anyway.
The point isn't brilliance. It's movement. You don't find your voice by thinking. You find it by writing. Quantity leads to clarity. Bad drafts build muscle.
Write badly. Then write better.
About Max Antonov
I'm a father of three from Sydney, a Product Director and a
Product Coach. I write about
product management and run the
Product Manager community.
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