Jan 12, 2025
A strategy isn't about looking smart. It's about making sure everyone understands it.
Clarity beats complexity in any organisation. A strategy packed with jargon or overblown ideas creates confusion, not action. The goal is alignment - getting everyone moving in the same direction with confidence.
Simple, clear strategies win because they get executed.
Keep reading
There are two lists. One of them gets all the attention. The wishlist is the obvious one. Every team has one and it tends to grow on its own without any editin...
Bad strategy documents aren't your fault. You join a new team. You're handed a 30-pager full of buzzwords, abstract goals and empty phrases. You read it. You re...
A strategy document should guide, not confuse. The purpose of strategy is to align and direct an organisation toward shared goals. When it's overly complicated,...
Best posts on product, strategy and AI. One email a month.
