Feb 26, 2025
To build great products you need to start asking great questions.
A simple question: “What problem are we solving?” will shift a team's mentality from execution to purpose. And you can feel the exact moment when task-doers start to solve problems.
It's when they talk less about delivery and shipping features and ask more about business challenges, user pain points and the market. That's when they stop taking orders - and start shaping work.
Questions fuel curiosity and curiosity drives collaboration. Teams that ask deeply create better products.
Keep reading
Toxic bosses wreck their teams. You'll see it in how they protect their territory. The territory gets defended in small ways (a dismissal here, a reframe there)...
The Five Dysfunctions of a Team. One of my favourite books and from experience these problems don't look like problems when you're in them. Absence of trust loo...
I've seen senior leaders talk about empowerment until it means giving up control. It's a problem if you want to build a product-led tech company. Product teams...
I'm a father of 3 from Sydney, a Product Director and a Product Coach. I write about leadership, product management and the messy reality of making work work.
I'm currently building and experimenting with a mildly alarming number of things.
Subscribe to the best posts on product, strategy, and AI. Just one email a month.
