I’m Max, a father of two, Product Director & Product Coach from Sydney. I write about leadership, product management and life.
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  1. The benefit of a small product team

    In an organisation, when a decision to create a new product is made, there is a high chance that one of the existing teams will be allocated to the task right away. Management expectation is always high, and it's usually assumed that the team can shift gears immediately and become productive in a matter of days.
    Unfortunately, it doesn't work this way. And let's not forget that it takes much longer for a completely new team to jell and perform.
    T... read more

  2. Creating Successful Products in a Corporation

    How do you go about improving your chances of creating a successful product in a corporation?
    Have you ever tried to create a new digital product in a large corporation? You have? Well then, you know it's damn hard! And if you haven't…it's damn hard!
    In a modern corporate environment, it is a huge challenge to build a digital product that is commercially viable, technically feasible and irresistible to customers. Business priorities change, often... read more

  3. Running Lean: Forget the business problem...for now

    Often in companies of different sizes, the product team is either forced, or voluntarily switches, to ‘solution mode' hoping to solve a business challenge. A much better way forward is to fully understand the customer problem.
    You might get lucky and guess the right customer problem to solve based on your experience, insights and gut feeling. But, realistically, what are the odds of that? It's a bet!
    Sadly, in most organisations, stakeholders alr... read more

  4. The First 2 Weeks in a Product Role

    Starting a new job is often thrilling and overwhelming. Like a rollercoaster ride, I get pumped up and excited to get on but also my heart starts pounding and palms get sweaty.
    Do you get the same feeling?

    I like all the new opportunities that come with a new job such as learning extra skills, applying my expertise, meeting new people and making friends. On the other hand, the first few weeks can be particularly stressful, trying to fi... read more

  5. Dec 20, 2015

    Building a Thinking Team Culture

    When a product leader decides to forge a new feature or even build a new product it's a good idea to brief the team and draw a couple of diagrams on a whiteboard. What does your team do next though?
    I bet the chances are the devs have already started thinking about technical implementation, the designers are creating UI elements in their heads, and the testers are coming up with scenarios to break whatever they can.

    At that point interru... read more

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